Competitor identification
Research potential direct and indirect competitors relevant to a market, product, service, or customer segment.
Lamtas Research & Consulting
Understand competitors, products, services, pricing, positioning, markets, and competitive developments through structured research.
Flexible remote competitor research and competitive intelligence support for businesses, startups, investors, entrepreneurs, and organizations worldwide.
Competitor Research
Understanding competitors can help businesses evaluate positioning, products, pricing, customer segments, strengths, weaknesses, and market developments.
Lamtas provides competitor research support based on publicly available and appropriately accessible information.
Research can focus on individual competitors, competitor groups, products, services, markets, pricing, positioning, or broader competitive intelligence.
Competitor Research Services
Competitive research can be structured around the competitors, markets, products, questions, and deliverables relevant to your objectives.
Research potential direct and indirect competitors relevant to a market, product, service, or customer segment.
Develop structured profiles covering relevant business, product, market, and positioning information.
Compare competitor products, services, features, offerings, and publicly available information.
Research publicly available competitor pricing and related commercial information where available.
Research how competitors position products, services, brands, and value propositions.
Research competitor presence and activities within selected markets and geographic areas.
Organize relevant competitive information to support business planning and decision-making.
Support recurring research into relevant competitor developments, changes, announcements, and market activities.
Prepare structured reports presenting agreed competitor findings, comparisons, analysis, and sources.
Benefits
Develop structured information about relevant competitors and their market activities.
Compare products, services, features, pricing, positioning, and other relevant factors.
Use competitive information to investigate potential gaps and opportunities.
Use organized competitive intelligence to support business planning and strategic decisions.
Delegate appropriate competitor information gathering and analysis.
Establish recurring competitor research where ongoing intelligence is required.
Who We Serve
Research competitors before launching or positioning a new product or service.
Understand local, regional, and online competitors.
Monitor competitive developments during expansion.
Support appropriate competitive research for market and company analysis.
Research competing businesses and offerings when evaluating new opportunities.
Research relevant competitive environments for programs, services, and strategic initiatives.
Common Competitor Research Projects
Identify relevant direct and indirect competitors.
Create structured profiles of selected competitors.
Compare competitor products and services.
Research publicly available competitor pricing.
Research competitor positioning and value propositions.
Support recurring research into relevant competitor changes.
Our Process
We establish what competitors, products, markets, or competitive issues need to be researched.
Competitors, geography, products, information categories, sources, and deliverables are established.
Relevant accessible information is gathered and organized.
Information is categorized and compared across selected competitors.
Relevant competitive patterns, differences, opportunities, and developments are identified.
Findings are presented in the agreed format.
Related Services
Competitor research can be combined with market, industry, business, and data research.
Competitor research can include competitor identification, profiles, products, services, pricing, positioning, markets, developments, comparisons, and other agreed competitive information.
Yes. Research can cover competitors in different countries and markets depending on the scope and available information.
Yes. Recurring competitor monitoring can be structured for organizations requiring ongoing competitive intelligence.
Yes. Multiple competitors can be compared using agreed categories and criteria.
Pricing depends on the number of competitors, research scope, markets, depth of analysis, sources, and deliverables.
Tell Lamtas which competitors, products, markets, or competitive questions you want to investigate.